Show Notes

Ep. 46 introduces you to Brian Kipp from OwnersBox, which is the home of SuperFlex DFS & Lightning Lineups.

Hear him discuss:

- Launching a sports information product in 2012 and growing it to 50,000 users before pivoting to fantasy sports in 2018

- Why he thinks that fantasy sports “produces the most loyal user base” of all categories within the wider betting and gaming ecosystem

- How OwnersBox is innovating within fantasy sports, including its unique ‘Lightning Lineups’ which aims to simplify the experience with slot-like mechanics

- Why OwnersBox has invested heavily in content creation over the last two years, and why it now sees content as a profit center rather than a cost center

- How Brian is thinking about scaling OwnersBox now that it has found product-market fit, including his plans to raise a Series A in 2023

Learn more 👇

Episode guest:

➡️ OwnersBox website

➡️ Brian Kipp on Linkedin

➡️ Brian Kipp on Twitter

Episode host: 

➡️ Dan Hannigan-Daley on Linkedin

➡️ Dan Hannigan-Daley on Twitter