Ep. 144 features Adam Small, co-founder of Third Planet Affiliates, a leader in online gaming content.

Hear him discuss:

- How he unintentionally got started in the affiliate space with PocketFives, and later with USBets

- What motivated him to launch Third Planet Affiliates at this stage of his career, and the vision behind its portfolio of properties that includes Lottery Geeks, Casino Reports, and Props.com

- The evolving affiliate model and opportunities for innovation in the gaming industry - especially following recent turmoil in the space

- Lessons learned from entrepreneurial exits, and navigating earn-out periods with larger organizations like Better Collective

- Staying open to unexpected opportunities, which led to their unplanned acquisition of Props.com

- The enduring partnership with co-founder Cal Spears, and the dynamics of their collaboration over two decades of building together

- Reflections on his entrepreneurial journey, including the one decision he would do differently if he could

Catch the video version of this episode here.

Learn more 👇

➡️ Third Planet Affiliates on Linkedin 

➡️ Adam Small on Linkedin 

📩 Get the top headlines from the industry's most promising growth-stage companies every week—totally free! Subscribe to the Betting Startups newsletter here: https://news.bettingstartups.com/

--

This podcast is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Since 2012, Optimove has served iGaming Operators from startups to industry leaders. Today, 4 out of the Top 5 US Operators Personalize Player Experiences with Optimove. iGaming operators know their growth journey begins and continues with Optimove, the #1 CRM Marketing solution for the iGaming industry.